Home Selling Tip: Who’s Buying Now?

Do you know who’s most like to buy your house? The National Association of Home Builders in partnership with Builder Magazine recently held a seminar discussing who today’s home buyers are and what they’re looking for in a property. In this seminar they listed a number of trends and buying preferences based on a survey [...]

Home Selling Tip: Focus on Buyer Descriptions

One way to get buyers to your front door who would specifically be interested in your home is to craft a sales message that would appeal directly to that group. For example, if your home is the perfect place for young couples just starting out, your sales description should emphasize features such as a secure [...]