Using color psychology to help sell your home:
As many people around the globe have discovered, selling your home in a slow economy can be a nail-biting, anxiety-provoking experience. Maybe you’ve considered redecorating your house just to make it more sellable, however that can be expensive and frustrating because you’re doing all the work for someone else… not you.
Well, there’s another way to give your home a dramatic lift at much less cost — and it can make a new family fall in love with your house. All it may take is a few cans of the right color of paint.
By using color psychology you can subtly influence a house hunter’s emotional state. For example, light colors reflect natural light and help a room feel larger. When light colors are combined with clever mirror placement and a good natural light source, a room can look much larger and more alive than it did before. Even a pocket-sized guest room can look spacious with the right combination of color, mirrors and lighting.
How to use the “blank canvas” effect to attract home sellers:
By painting your rooms neutral “blank canvas” colors, such as calm shades of white, cream or beige, potential home buyers can more easily visualize a room decorated in their own personal style. This is important because it helps them imagine actually living in your home. Dark colors, elaborate wallpaper and even “pretty decorative clutter” make it harder for people to envision their own belongings inhabiting your rooms.
On the other hand, you don’t want a room to look so bare and neutral that it becomes stark and forgettable. That’s where choosing just the right color comes into play.
What colors should I use in my house?
White: This is the color of purity, cleanliness, efficiency and reflection. But pure white isn’t usually a great choice because it can look so cold and stark. The only rooms where you might consider using it is in the kitchen or bathroom, or corridor… or closet.
Red: This is the color of excitement and it’s the most eye-catching “wow” color you can use. It’s associated with passion, energy and warmth. However a little can go a long way. Giant walls of red can be alarming. Instead, use it sparingly to highlight specific areas of your home.
Blue: This is the color of cool, quiet serenity. Painting a bathroom or bedroom a beautiful light blue creates a relaxing oasis that many house hunters crave.
Yellow: Cheerful, friendly yellow creates a positive emotional state that can make people want to buy your home. However, too much yellow can be overpowering, so use it in particular rooms, such as a family room or kitchen, not in every corner of your house.
Green: This is another calming, restful shade because it is the color of nature. Combine it with natural light and a sprinkling of house plants and you can instantly create a comfortable, attractive room.
By simply painting your walls with these colors you can create a fast, yet effective new decorative scheme that just might help you sell your home faster – without spending a lot of time and money in the process.
The information in this post was sponsored by Sam Fisher on behalf of Wooden Blinds Direct, the supplier of quality made to measure wooden blinds.